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Zinda + Partners LLC

Meet Mark Zinda

New Brains + New Approaches + New Enthusiasm = New Results

Mark V. Zinda is an Advertising Sales and Marketing Expert who helps business owners and professional service providers achieve new levels of success by leveraging his 35+ years of corporate marketing experience with his passion for entrepreneurial excellence.

Mark brings to the table comprehensive and diversified experience in the design, implementation, and management of local marketing campaigns in the following categories:  Retail Automotive, Healthcare, Financial Services, Hotel/Hospitality, Convenience Store/QSR, Consumer Goods, B2B, and Television/Radio advertising.

Upon graduation from the University of Miami, Mark entered the Broadcast business and rose quickly through its ranks:  first as an Account Executive with one of South Florida’s top-rated radio stations, WAXY-FM, followed by positions in sales and management at Baltimore radio and television stations, including WMAR-TV.

In 1981, Mark joined Faulkner Advertising, a national agency that specialized in automotive association and dealer advertising.  Over the next several years, he helped develop, plan and implement marketing programs for over thirty Nissan Dealer Associations throughout the United States.

From early 1990 through 2003, Mark ran Hottman Edwards Inc., one of Baltimore’s top AAAA advertising agencies.  He was directly responsible for the marketing programs for a variety of the firm’s clients, including:  The Bay Area BMW Dealers, R & H Toyota/Mercedes-Benz, Norris Ford, as well as First National Bank of Maryland, Ruth’s Chris Steak House, Royal Farms Convenience Stores, Greater Baltimore Medical Center, and Kimmel Tire & Automotive, to name a few.

For nearly five years, he turn-keyed all marketing activities for Leader Heights, PA-based PeoplesBank – A Codorus Valley Company, along with campaigns for Maryland-based O’Donnell Honda, Tate Chevrolet, Patio Enclosures and The Washington Savings Bank.

MARK has been described by clients and colleagues as
“a strategic trusted advisor who is responsive and thorough.”

In 2010, Mark reentered the Broadcasting industry taking a management position  with Allbritton Communications’ television station in Harrisburg, PA -- WHTM.  He served in that capacity through 2013. 

Utilizing his treasure-house of real-world experience and contacts, Mark launched his company, Zinda + Partners LLC (aka ZAP!), in 2014.  Currently, Mark is helping small and medium-sized companies develop winning marketing plans that produce quantifiable results.  A master strategist and a keen observer of human behavior, Mark’s strong administrative and creative talents are now available to business owners and non-profit organizations throughout Central Pennsylvania and Northern Maryland.  Click here to visit my Blog.